Skills & Competencies for Business Development Associate II

Business Development Associate II job profile

JOB SUMMARY for Business Development Associate II

Identifies and nurtures strategic relationships with partners or potential customers.

JOB RESPONSIBILITIES for Business Development Associate II

Assists in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting. Works with marketing, sales, and product development teams to implement business development initiatives.

Business Development Associate II SALARY RANGE

BASE 50%
$83,101
TOTAL 50%
$86,947
Job Level
P02
Job Code
IT10000139
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Business Development Associate II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Business Development Associate II skill and competencie below to view definitions.

11 general skills or competencies (Job family competencies) for Business Development Associate II

1 Job Family Competencies – Demand Generation
Proficiency Level -2
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Compiles a list of all marketing processes for demand generation.
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Level 2 Behaviors
(Light Experience)
Documents all the acquisitions to support the preparation of prospect lists for demand generation campaigns.
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Level 3 Behaviors
(Moderate Experience)
Executes new processes and technology to streamline demand generation efforts.
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Level 4 Behaviors
(Extensive Experience)
Ensures a seamless execution of demand generation programs to maximize new leads and pipelines.
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Level 5 Behaviors
(Mastery)
Creates and establishes effective action plans to improve digital demand generation campaigns.
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2 Job Family Competencies – Event Marketing
Proficiency Level -2
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Describes the methods and procedures used in event marketing.
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Level 2 Behaviors
(Light Experience)
Prepares an updated calendar of marketing events for management's review and approval.
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Level 3 Behaviors
(Moderate Experience)
Conducts market research and shares innovative event ideas with senior management to ensure success.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to measure our event and evaluate its performance.
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Level 5 Behaviors
(Mastery)
Develops and delivers event programs to maximize our brand presence and meet our strategic objectives.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Business Development Associate II

1 Core Competencies – Customer Relationship Management
Proficiency Level -2
Skill definition-Applying principles, practices and guidelines to interact and build a good business relationship with customers.
Level 1 Behaviors
(General Familiarity)
Explains the concepts and principles of customer relationship management.
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Level 2 Behaviors
(Light Experience)
Assists in analyzing customers' behavior and lifestyle to manage unpredictable growth and demand.
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Level 3 Behaviors
(Moderate Experience)
Anticipates customers' needs based on historical trends to improve profitability.
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Level 4 Behaviors
(Extensive Experience)
Demonstrates customer-centric business culture to win new business from existing clients.
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Level 5 Behaviors
(Mastery)
Designs solutions to recognize and effectively create strong customer-brand relationships.
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2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Describes the market conditions that impact the business.
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Level 2 Behaviors
(Light Experience)
Collects and compiles competitor information for competitive analysis.
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Level 3 Behaviors
(Moderate Experience)
Communicates financial insights that positively influence the business plan development process.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and explains the financial aspects of a business initiative to different teams.
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Level 5 Behaviors
(Mastery)
Champions organizational change and digital transformation to drive higher business performance.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

Summary of Business Development Associate II skills and competencies

There are 0 hard skills for Business Development Associate II.
11 general skills for Business Development Associate II, Demand Generation, Event Marketing, Lead Generation, etc.
11 soft skills for Business Development Associate II, Customer Relationship Management, Innovation, Self-Motivation, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Associate II, he or she needs to be proficient in Customer Relationship Management, be proficient in Innovation, and be skilled in Self-Motivation.

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